ANALISIS KEPUASAN PETANI PADI PENGGUNA LAYANAN JASA ALAT MESIN PERTANIAN DI KABUPATEN BANYUWANGI
Abstract
The study aims to measure the quality of service performance and measure the level of farmer satisfaction with UPJA Tani Makmur services. The sampling technique used is purposive sampling as many as 34 farmers have used UPJA services more than twice. The variables used in the study are five dimensions of service where each dimension has four variable attributes that will be assessed using a Likert scale based on the level of importance and performance level. The analytical tool used to determine the level of service quality of UPJA Tani Makmur is Important Performance Analysis (IPA) with the help of a Cartesian diagram. To determine the level of farmer satisfaction using the Customer Satisfaction Index (CSI). The results showed that the attribute of giving bonuses or gifts (A18) had the lowest level of conformity and there were three attributes that entered quadrant I (Main priority). The value of the level of farmer satisfaction with UPJA Tani Makmur services in general gets a value of 79.90 where the value is in the "Very Satisfied" criteria.
Keywords
Full Text:
PDFReferences
Amri H. R., R. T. Subagio, dan Kusnadi. 2020. “Penerapan Metode CSI Untuk Pengukuran Tingkat Kepuasan Layanan Manajemen.” Jurnal Sistem Cerdas, 3(2) : 241–252.
Direktorat Jenderal Prasarana dan Sarana Pertanian. 2019. Pedoman Teknis : Pengadaan dan Penyaluran Bantuan Alat dan Mesin Pertanian. Kementerian Pertanian.
Ghozali, I. 2006. Aplikasi Analisis Multivariate Dengan SPSS. Semarang: Badan Penerbit Universitas Diponegoro.
Hermawan, A. 2005. Penelitian Bisnis Paradigma Kuantitatif. Jakarta: Gramedia.
Hidayat, A. 2021. Menyusun Instrumen Penelitian & Uji Validitas Reliabilitas. Surabaya: Health Books Publishing.
Kurniawan, F. E. 2021. “The Dilemma of Agricultural Mechanization and the Marginalization of Women Farmworkers in Rural Areas.” Sodality: Jurnal Sosiologi Pedesaan, 9(2) : 1-12
Lupiyoadi R. dan D. Hamdani. 2006. Manajemen Pemasaran. Jakarta: Selemba Empat.
Mayrowani, H, T. Pranadji. Pola Pengembangan Kelembagaan UPJA untuk Menunjang Sistem Usahatani Padi yang Berdayasaing. Analisis Kebijakan Pertanian, 10(4): 347-360.
Natahsa, N. 2019. “Analisis Tingkat Kepuasan Anggota Terhadap Kualitas Pelayanan (Kasus Koperasi Tani Sumber Rezeki Di Desa Binabaru Kecamatan Kampar Kiri Tengah Kabupaten Kampar Provinsi Riau).” Universitas Islam Riau.
Peraturan Menteri Pertanian. 2008. Pedoman Penumbuhan dan Pengembangan Usaha Pelayanan jasa Alat dan Mesin Pertanian. NOMOR 25/Permentan/PL.130/5/2008
Riyanto S. dan A. R. Putera. 2022. Metode Riset Penelitian Kesehatan & Sains. Sleman: Deepublish.
Husnia, R. T. Sugiarti. 2021. Penilaian Kepuasan dan Citra Usaha Pelayanan Jasa Alsintan (UPJA) Nusantara di Desa Dlemer Kecamatan Arosbaya Kabupaten Bangkalan. Jurnal Agriscience, 2(1) : 148-164.
Sekarnoto, N., P. Yudhia, and R. Iskandar. 2022. “Strategi Pengembangan Bisnis Usaha Pelayanan Jasa Alsintan (UPJA) Tentrem, Tegaldlimo Banyuwangi.” Jurnal Ilmiah Inovasi 22(2): 162–68.
Sidabutar, R. N., I. B. P. Gunadnya, dan I. A. R. P. Pudja. 2019. “Analisis Tingkat Kepuasaan Petani Paprika (Capsicum Annum L) Terhadap Penggunaan Fungisida Kimia (Studi Kasus Desa Candikuning, Baturiti, Tabanan, Bali).” Jurnal BETA (Biosistem dan Teknik Pertanian), 8(2): 301.
Srimenganti, N., Nataliningsih, and E. Y. Yunizar. 2022. “Analisis Kepuasan Petani Terhadap Kinerja Penyuluh Pertanian Di Masa Pandemi Covid-19 (Studi Kasus Di Desa Genteng Kecamatan Sukasari Kabupaten Sumedang).” Paspalum: Jurnal Ilmiah Pertanian,10(2): 168-179.
Sugiarto. 2010. Analisis Kinerja UPJA Menunjang Kegiatan Usaha Tani Padi. Jurnal Penelitian Pertanian Terpadu, 10(2):118-130.
Sekarnoto, N, B.P. Yudhia, R. Iskandar. 2022.Strategi Pengembangan Bisnis Usaha Pelayanan Jasa Alsintan (UPJA) Tentrem, Tegaldlimo Banyuwangi. Jurnal Ilmiah Inovasi, 22(2): 162-168.
Umar, H. 2003. Metode Riset Bisnis. Jakarta: Gramedia Pustaka Utama.
Widyatami, L. E. 2020. Strategi Pengembangan Unit Pelayanan Jasa Alat dan Mesin Pertanian (UPJA) dalam Upaya Mendukung Usahatani Padi di Kecamatan Rogojampi Kabupaten Banyuwangi. Jurnal Ilmiah Inovasi, 20(2) : 51-60.
DOI: http://dx.doi.org/10.35941/jakp.7.1.2024.12878.1-10
Refbacks
- There are currently no refbacks.
Copyright (c) 2024 JURNAL AGRIBISNIS DAN KOMUNIKASI PERTANIAN (Journal of Agribusiness and Agricultural Communication)
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
Program Studi Agribisnis, Fakultas Pertanian, Universitas Mulawarman.
Study Program of Agribusiness, Faculty of Agriculture, University of Mulawarman.
Jl. Pasir Balengkong Kampus Gunung Kelua. Kota Samarinda, Provinsi Kalimantan Timur, Indonesia. 75123.
E-mail: jurnal_akp@faperta.unmul.ac.id
_____________________________________________________________________________________________________________________________________________________
Journal of Agribusiness and Agricultural Communication by http://e-journals.unmul.ac.id/index.php/AKP/ P-ISSN 2622-5050, E-ISSN 2622-6456 is licensed under a Creative Commons Attribution-ShareAlike 4.0 International